Web & Software Development4 services

Websites & e-commerce

Choosing between a new website, an online store or a redesign — and planning how the site is looked after once it is live.

The problem

Most businesses arrive here with a website that no longer matches how they work. Perhaps the current site is several years old, hard to edit and slow on a phone, or the business has started selling products and is taking orders by email and bank transfer. Sometimes a site was built well but has had no updates since launch, and nobody is sure what would break if a plugin were changed. The real question is rarely "do we need a website?" but which kind of work comes first.

The outcome

The intended result is a site that fits its job — explaining services and producing inquiries, or selling online — built on structure that search engines and visitors can follow. After launch, the site has someone responsible for its updates, backups and changes, so it stays usable rather than slowly aging until the next rebuild.

In this group

The services, and what each one does here

  1. Illustrative before-and-after website redesign for a fictional bakery, Maple Lane Bakery: a small, faded, cluttered old site sits behind a clean redesigned site with a clear menu, order button and opening hours, plus a note card listing old pages redirected to new ones.

    Website Redesign

    The route when an existing site has pages, links and search visibility worth protecting. It rebuilds the site while carrying forward what already works, instead of starting from an empty domain.

How they work together

Website routes and ongoing care

  • One build route, not three

    A project normally starts with exactly one of a new business website, an online store or a redesign. The decision depends on what exists today and whether the site needs to take payment.

  • Redesigns can add a store

    When an existing site needs to start selling, the redesign and e-commerce work are planned together so the redirect map and the new catalog structure are decided in the same pass.

  • Launch hands over to management

    Whichever build route is used, the finished site moves into Website Management & Maintenance with its hosting, backups, update schedule and change log already documented, so nothing is learned twice.

  • Management signals when to rebuild

    Regular care makes the limits of a site visible. When structure or technology no longer fits the business, the change log and analytics become the starting evidence for the next redesign.

Website routes and ongoing careThree build routes — new website, online store or redesign — each lead to a live site that is then kept current through website management.Business needwhat exists todayNew websiteinquiry-focusedOnline storecatalog + checkoutRedesignkeep what worksLive siteManagementupdates, backups
  1. The work starts from the business's situation: whether a site exists, whether it has value worth keeping and whether it needs to sell.
  2. That decides one build route — a new business website, an online store, or a redesign of the current site.
  3. Each route ends in the same place: a live site with hosting, analytics and documentation in order.
  4. The live site then moves into website management, where updates, backups, monitoring and content changes continue on a schedule.
Illustrative — a typical arrangement, not a specific client's system.

Choosing

Which do you need?

Many projects use more than one of these. If the situation doesn't fit neatly, describe it and we'll suggest where to start.

Ask which fits
Do I need a redesign or a new website?
If the current site has pages people find through search, links from other sites or a steady flow of inquiries, a redesign protects that value. If there is no site, or nothing on it is worth carrying forward, a new business website is the more direct route.
Do I need an online store, or just a way to take payments?
An online store suits businesses where customers choose from products or fixed services and pay without talking to anyone first. If the site only needs to take deposits or invoice payments, Online Payments & Stripe Integration is the smaller step.
Is website management needed if the site is new?
A new site still needs software updates, backups and small changes from the day it launches. Website Management & Maintenance is optional, but without it someone on your team needs to own those tasks.

Talk to IOPIA about websites & e-commerce.

Tell us what you have today and what isn't working. One conversation can cover several of these services.